Why is tea at Chai Sutta Bar different from other cafes?
Since 2016, Chai Sutta Bar has been serving people with many experiences rather than food and beverages. The cafe has a trendy and modern ambience that appeals to the youth and is a popular hangout spot. Between homes and workplaces, Chai Sutta Bar developed a space where people can unwind, drink a cup of tea, coffee, and take in the welcoming ambience.
{Today, a cafe’s success is dependent on its customers’ experiences. Emotions and feelings motivate consumers, and every cafe needs to provide a daily dose of them.}
Besides its commitment to customer experience, Chai Sutta Bar has always been a food and beverage company that gives back. The Chai cafe has created a positive impact on society, giving opportunities to orphans and differently-abled people.
Things that made Chai Sutta Bar different from other cafes
- Chai Sutta Bar uses only the highest quality chai and coffee for its beverages.
- Offer a variety of unique options for both chai and coffee.
- Chai Sutta Bar has the vision to make everyone taste the soil of India through Kulhad Chai and Coffee.
- Chai Sutta Bar took a social responsibility to educate and make the youth of India aware of entrepreneurship.
- The whole concept of Chai Sutta Bar is dependent on customer experience.
Chai Sutta Bar has a presence of over 550+ outlets in all major cities of India. The cafe franchise is now planning to expand its business to third-tier cities as well as abroad. The cafe brand is already present in UAE, Oman, and Nepal. It has also planned to expand to Europe, the USA, and Canada in the next two years.
What is the Uniqueness of Chai Sutta Bar?
There are several reasons why Chai Sutta Bar has gained popularity in India:
Kulhad, a small earthenware cup, is the biggest USP of Chai Sutta Bar. It is a traditional way of serving chai in India that adds a unique flavour to the chai.
The Kulhad imparts a subtle earthy flavour to the chai that enhances its taste and aroma. Chai Sutta Bar offers a variety of chai options served in Kulhad, such as masala chai, adrak chai, elaichi chai, and many others.
The use of Kulhad at Chai Sutta Bar not only adds a distinct flavour to the chai but also promotes sustainability by reducing the usage of plastic cups. Thus, Kulhad is a unique and eco-friendly feature that sets the CSB apart from other chai shops and makes it a popular choice among chai lovers.
Chai Sutta Bar offers a wide variety of chai flavours, ranging from traditional masala tea to unique blends such as rose, ginger, chocolate, elaichi, paan, kesar, and lemon tea. Each flavour offers a unique taste and aroma, making it a popular choice among tea lovers.
Flavors of Tea at Chai Sutta Bar
Masala : Masala tea is a traditional Indian tea blend made with a combination of spices such as cardamom, cinnamon, ginger, and black pepper. It has a warm and spicy flavour and is often served with milk and sugar.
Rose : Rose tea is a fragrant and refreshing tea blend made with dried rose petals. It has a delicate floral flavour and aroma and is often served hot or cold.
Ginger : Ginger tea is a spicy and warming tea blend made with fresh ginger root. It has a zesty flavour and the cafe often serve with honey and lemon.
Chocolate : Chocolate tea is a rich and indulgent tea blend made with cocoa powder and milk. It has a smooth and creamy flavour and people love it as a dessert tea.
Elaichi : Elaichi tea is a tea blend made with cardamom pods. It has a sweet and fragrant flavour and served with milk and sugar.
Paan : Paan tea is a unique tea blend made with paan leaves, betel nut, and other spices. It has a refreshing and minty flavour and tastes delicious.
Kesar : Kesar tea is a tea blended with saffron and milk. It has a rich and aromatic flavour which attracts people.
Lemon : Lemon tea is a tea blend made with fresh lemon juice and tea leaves. It has a tangy and refreshing flavour and served as a cold chai on hot summer days.
Overall, Chai Sutta Bar’s wide variety of chai flavours caters to the diverse taste buds of its customers, making it a popular destination for chai lovers in India.
Chai Sutta Bar offers its products at affordable prices, making them accessible to a larger audience. The prices are reasonable and comparable to other local cafes and tea shops, making it an attractive option for those who want to enjoy a cup of chai.
The cafe has a trendy and modern ambience that appeals to the youth and is a popular hangout spot. The decor is colourful and vibrant, with comfortable seating arrangements that provide a relaxed and cosy atmosphere. The cafes are often designed to resemble a bar-like set-up.
The cafe chain has many outlets in prime locations, making it easy for customers to access and enjoy their products. The cafes are often located in high-traffic areas such as shopping malls, commercial complexes, and college campuses, making it convenient for customers to drop by and grab a cup of tea and good food.
Conclusion
The cafe brand Chai Sutta Bar is special because it is a unique and powerful brand that has a strong emotional connection with its customers. The cafe has built a loyal following by providing great food and customer experience. The company has also been successful in creating a unique culture and brand identity that is appealing to customers.